Page 2 Subway Restaurants Essay

If a fast food restaurant advertises heavily, trying to get people to buy its product, claiming that it tastes good, and then puts trans fats into it to increase shelf life, doesn't that restaurant have a responsibility to warn the consumer that there are substances in the product that may be harmful?

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Many countries prosecute officers who are guilty of using excessive force, but there are no direct laws to counter all forms of police brutality, as an example, police in New York pepper-sprayed 3 little children (5 month, 2 year and 4 year old) and their mother because they thought that they were trying to fare dodge a subway train, choking the 2 year old....

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Subway sandwiches, a world-wide franchised restaurant, uses marketing and marketing tools not only for increased sales but to create an image in the consumers mind.

This essay will define and discuss positioning, as well as a case study on how the Subway franchise has positioned their product.

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Subway Sandwiches is one of the most rapidly growing franchises in the world. It is a network of restaurants serving fresh-made sandwiches, salads, pizzas etc. The products are made in front of the customer. Subway Sandwiches was created in 1965 by 2 partners inConnecticut; currently, the network includes more than 33000 restaurants in 92 countries (Griffin 2007). The variety of products differs by country, region and location of restaurant, and might also change seasonally (Griffin 2007). However, the major products such as Submarine Sandwiches can be found in any Subway.

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Naturally, large fast food companies which are operating internationally are trying to integrate into Japanese market. Some of them are successful, and some are not. The aim of this essay is to analyze the strategy and results of Subway franchise inJapan, discuss their market positioning, compare with competitors and give recommendations for improving Subway revenues and branding in Japan.

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Did they have anything to do with the fact that he ate at Subway?

32. In the study that followed 50,000 nurses, how many cans of soft drinks a day did it take to lead to weight gain and an 80% increase in Type 2 Diabetes?

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How did the growth of the sugar industry contribute to the slave trade?

31. Remember Jared Fogel, the young man who lost so much weight eating at Subway?

The first Subway restaurant was opened nine years after its foundation in Connecticut ..

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See if they have any ties to companies which might sway their decisions about nutrition.

49. Have students investigate and report to the class whether the food industry or its executives make substantial donations to various charitable organizations which give advice on health and nutrition and whether the contributions affect the advice given by the charitable organization.

50. Have students go to a movie theater or a fast food restaurant and compare the "value" between an extra large serving and the next smallest serving of different foods.



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